Sr. No. |
Title / Contents |
Paper Code |
Page No. |
a. |
About the College & Department |
– |
3 |
b. |
About the Conference |
– |
3 |
c. |
Editorial Message |
– |
4 |
d. |
Conference Committee |
– |
5 |
e. |
About Key Note Speaker |
|
6 |
f. |
Table of Contents |
– |
8 |
1. |
Consumer Satisfaction on Digital Payment: An integrative Conceptual Framework adopting Technology Acceptance Model (TAM), Innovation Diffusion Theory (IDT) and SERQUAL – Anand Soni, Dr. Harris Saseendran, Dr. Sonia Selwin |
NCSD001 |
11-16 |
2. |
Role of Management Studies in Achieving Sustainable Development Goals: A Case Study – Sangeeta Mehrolia , Joel Gnanapragash T, Subburaj A. |
NCSD002 |
17-24 |
3. |
Towards Developmental Thinking on Social Innovation: A Conceptual Study – Dr. Karpagavalli.G. |
NCSD003 |
25-29 |
4. |
A Role of Employee Relationship In Green Human Resource Management – Dr. Hannah Sharon, Mrs. V. Archana |
NCSD004 |
30-33 |
5. |
Indian Banking Industry: A Decade of Digital Excellence – Dr.Meenakshisundaram, & R. Uppily |
NCSD005 |
34-37 |
6. |
Organisational Citizenship Behaviour Among Bank Employees In Madurai District : An Empirical Study – M. Abarna Thevi, Dr. D.Jeba Priya |
NCSD006 |
38-42 |
7. |
The challenges of innovating for sustainable development – Dr. S. Beulah Mabel |
NCSD007 |
43-46 |
8. |
Go Green And Stay Sustainable- Recent Green Marketing Trends In India – Dr.Hannah Sharon, & Mrs. Preena Pradeep |
NCSD008 |
47-50 |
9. |
Impact of attitude on work-life balance – Mr.P. Thangamuthu, Dr.M. Ramkumar |
NCSD009 |
51-54 |
10. |
A study on consumers’ perception towards e-tailing (with special reference to women in Madurai) – R.Deepa, Ms.S. Kathija, Ms.P. Gajalakshmi |
NCSD010 |
55-59 |
11. |
A study on factors affecting happiness index among LIC agents in Madurai region – Ms. R. P. Malin & Dr. C . Kavitha |
NCSD011 |
60-63 |
12. |
The use of social media for sustainable learning among employees – Ms. Kajal j. Mehta, Dr.Srii Latha S. |
NCSD012 |
64-69 |
13. |
Women empowerment through Kudumbashree projects: A Kerala model – Ms. Nisha Ann Jacob |
NCSD013 |
70-74 |
14. |
Role of rural consumer in India – P. Jenith Lenitha, Dr. Rajee |
NCSD014 |
75-77 |
15. |
Green HRM practices for organisational and environmental sustainability – Ishwariya . D. |
NCSD015 |
78-81 |
16. |
Corporate social responsibility and shared value of companies – Dr. M.Sivakumar, Mrs Anupriya |
NCSD016 |
82-84 |
17. |
A study on legal version and marketing strategy of products produced by women entrepreneurs -with special reference to mobility shops in Madurai city – Mrs.K.Vijayalakshmi, Dr. T.Meharajan |
NCSD017 |
85-89 |
18. |
Sustainable development of consumer behavior on green marketing in India – Dr. A.Shajitha |
NCSD018 |
90-92 |
19. |
Fostering improvement towards start up in India – Dr. S. Usha, Ms. M. Theva Rani |
NCSD019 |
93-96 |
20. |
CSR: An Emerging Trend Among Legal Firms – R. Sumonthini Prathipa, Dr. S.Hannah Sharon |
NCSD020 |
97-99 |
21. |
Business Development Services and challenges of Rural women Entrepreneurs : A Diagnostic Study – Elamathi |
NCSD021 |
100-104 |
22. |
Big Data Analytics : A Review of Challenges and Opportunities in Healthcare Industry – Prateek Kaushal, Vasundhra, Gaganjot Kaur |
NCSD022 |
105-110 |
23. |
A Study of Retention Strategies For Sustainable Growth In Indian Healthcare Industry – Shivi Tyagi, Dr. Preethi, Gaganjot Kaur |
NCSD023 |
111-116 |
24. |
A Review of Marketing Analytics, Business Intelligence and Automation in Healthcare Industry – Vandana Kaur, Dr.Preethi, Gaganjot Kaur |
NCSD024 |
117-123 |
25. |
A Review on Impact of Robotics and Artificial Intelligence in Healthcare Industry – Vidyarati Chanu, Deeksha Garg, Gaganjot Kaur |
NCSD025 |
124-129 |
26. |
A Study on Sustainable Talent Management And Acquisition – Mrs.S.M.Nilofer Fathima, Mrs.T.Sownthariya, Dr.C. Muthuvelayutham |
NCSD026 |
130-132 |
27. |
Employee Retention In Dynamic Environment – S.Sivaranjani |
NCSD027 |
133-135 |
28. |
Motivating Factors To Opt For E-Retailing – Miss. K. Meena, Dr. N. Rajalingam |
NCSD028 |
136-138 |
29. |
Family and Work related Factors Contributing to Work Life Balance of Women Police Constables in Sankarankovil Sub – Division. – Dr.Sangeetha.R, Balasaraswathi.S |
NCSD029 |
139-142 |
30. |
Educational Institutions’ Contribution to conserve and sustainable Development of the Environment – Dr. K. Dhanalakshmi, Dr. R. Rajesh Ramkumar |
NCSD030 |
143-145 |
31. |
Social Innovations In Business : A Special Reference To Indian Context – P. Geetha |
NCSD031 |
146-150 |
32. |
A Review: Importance of Digital Reinvention For The Modern Business – Vasundhra, Prateek Kaushal, Gaganjot Kaur |
NCSD032 |
151-155 |
33. |
A Review On Quality Control Management In Healthcare Industry – Karan Kaushik, Dr.Preethi, Gaganjot Kaur |
NCSD033 |
156-160 |
34. |
Sustainable Quality Enhancement In Higher Education: The Way Ahead – Dr. Uma Nagarajan |
NCSD034 |
161-164 |
35. |
Effect of Brand Consciousness of Women Towards Buying Behaviour of Personal Care Products – Dr.R. Sundari |
NCSD035 |
165-170 |
36. |
Sustainable Strategic Development of Sugarcane Juice Producing Women Entrepreneurs In And Around Vilakuthoon, Madurai – Mrs. N. Stella, Dr. Sangeetha |
NCSD036 |
171-174 |
37. |
Factors Influencing Consumers’ Buying Behavior Towards Cosmetic Products – Dr. Sangeetha, Dr. Jeya Geetha |
NCSD037 |
175-178 |
38. |
Changing Lifestyles and Consumption patterns: A Scenario Analysis for India and Singapore – V. Rajalakshmi, Dr. R. Christina Jeya Nithila, Dr. R. Jeyakoodeswari, |
NCSD038 |
179-182 |
39. |
A Study on Issues and Challenges of Financial Inclusion in India – Dr. Subba Rayudu Thunga, Lavanya P. B. |
NCSD039 |
183-186 |
40. |
Psychological Aspects of Decision Making In Capital Markets – Bham Bham Babu |
NCSD040 |
187-191 |
41. |
Study on Sustainable Supply chain Implementation in Business Organisations – Mr. Vinoth Kumar V., Dr.C.Muthuvelayutham |
NCSD041 |
192-196 |
42. |
Lifestyle of Women College Educators and its impact on their Career Development – V. Rajalakshmi, Dr. R. Christina Jeya Nithila, |
NCSD042 |
197-199 |
43. |
The influence of organizational environment On personality development and Employee well being – Mr. Chrislee Livingston, Ms. Pavithra C Shekar |
NCSD043 |
200-205 |
44. |
Behavioural Bias among fireworks manufactures in Sivakasi – S. Anbu Selvi |
NCSD044 |
206-210 |
45. |
The Changing Role of HR in Sustainable Business Development – Vidhya Lakshmi R. |
NCSD045 |
211-213 |
46. |
Profession Direction : A Human Resource Practice – Dr. Cynthia Menezes Prabhu |
NCSD046 |
214-216 |
47. |
Ethics in Business (A Key Factor) Leads to Sustainable Business Development – Hardeep Singh, Bikram Pal Singh |
NCSD047 |
217-224 |
48. |
Negligence in Understanding the Seriousness of practising Green Marketing will cost us dearer than we expect – Theertha Prasad K. |
NCSD048 |
225-228 |
49. |
Significance Of TIIC In Business Enterprises From Micro To Large – Dr. S.Vijaya Prasanna Devi |
NCSD049 |
229-230 |
50. |
A Study on Microfinance Schemes For Development Of Women Entrepreneurs – Dr. A. Kavitha, D.Sathyakala |
NCSD050 |
231-235 |
51. |
The Role Of Community Radio In Grassroots Development – Opportunities And Challenges – Ms. Sharmila Christy S., Ms. Archana. N. |
NCSD051 |
236-240 |