28, December 2025

A study on investment awareness among degree students – An empirical study

VOLUME-9; ISSUE-12; DEC-2025

Author(s): SIDDARAJU S., Dr. Shriharsha B.S

Authors Affiliations:

1Assistant Professor, Vidyavardhaka First Grade College, Mysuru, Karnataka

2Associate Professor, Vidyavardhaka First Grade College, Mysuru, Karnataka

DOIs:10.2017/IJRCS/202512012     |     Paper ID: IJRCS202512012


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Abstract:    Investment awareness enables people to make sound and effective decisions in their investment activities. It is evident that many individuals were unsuccessful in managing their investment efficiently. The study aimed to assess the level of investment awareness among degree students and determine whether investment awareness varies across demographic and academic factors. Investment awareness factors such as Investment Knowledge, Investment Behaviour & Attitude, and awareness of Investment Platforms & Financial Literacy & Guidance were considered. The study revealed that, there is a significant level of investment awareness among degree students; however, the overall awareness level is significantly lower than the expected moderate level.

       
Key Words:  Investment awareness, Investment Knowledge, Investment Behaviour & Attitude and awareness of Investment Platforms & Financial Literacy & Guidance.

SIDDARAJU S., Dr. Shriharsha B.S (2025); A study on investment awareness among degree students – An empirical study, International Journal of Research Culture Society,    ISSN(O): 2456-6683,  Volume – 9,   Issue –  12,  Pp.60-65.        Available on – https://ijrcs.org/

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