30, April 2025

Impact of New Media Technology on Present Youth: A Study

Author(s): 1 Rasuma C., 2 Dr. Sathish Kumar

Authors Affiliations:

1 Research Scholar, Department of Journalism and Mass Communication

Kuvempu University, Jnana Sahyadri, Shankaraghatta

 

2 Professor, Department of Journalism and Mass Communication

Kuvempu University,  Jnana Sahyadri, Shankaraghatta

DOIs:10.2017/IJRCS/202504025     |     Paper ID: IJRCS202504025


Abstract
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Abstract: New media technology is a term for digital tools and platforms that allow people to create and share media content. It includes a wide range of technologies ex: Blogs, Mobile app, Social media networks, Streaming services, Websites, video games, Virtual and augmented reality ext.

At present days new media technology has become an integral part of young people’s lives. The widespread adoption of Smartphone’s, social media, and online platform has transformed the way youth communicate, learn, and interact with the world around them.

As a result concerns have been raised about the impact of new media technology on the physical, emotional and social well-being of present youth. New media technology offers numerous benefits, such as enhanced connectivity, access to information and opportunities for self-expression and creativity.

On the other hand, excessive screen time, cyber bullying  , and the perpetuation of unrealistic expectations and ideals have been linked to negative outcomes, including mental health issues, decreased attention span, and diminished  face -to –face social skills.

New media technology plays significant role in present lives of youth, this particular research paper try to find out impact of new media technology on youth and significance of new media technology.

 

 

Key words: Streaming, Virtual reality, cyber bullying, Enhanced, New media technology.

1 Rasuma C., 2 Dr. Sathish Kumar(2025); Impact of New Media Technology on Present Youth: A Study, International Journal of Research Culture Society,    ISSN(O): 2456-6683,  Volume – 9,   Issue –  4,  Pp.132-136.       Available on – https://ijrcs.org/

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