International Conference on
‘Innovations in Commerce and Science’ (ICICS – 2017)
29th & 30th Nov, 2017
Nizam College, Hyderabad, Telangana, India
| CONFERENCE PAPERS – FULL TEXT |  |
| SR.NO |
TITLE – AUTHOR |
PAPER ID | Page. No |
| 1 | In Silico Design of Novel Thiazole Derivatives as Dual COX-2 and sEH Inhibitors – M. Lakshmi Sucharitha, Laxmaiah Nalamadu, B. Saritha, P. Muralidhar Reddy, Krishnam Raju Atcha | ICICS001 | 1-9 |
| 2 | Synthesis and Biological Evaluation of Novel 7-Aryl-1,2,4-Triazolo(1,5-a)Pyrimidine Derivatives As Anti-fungal Agents – A. K. S. Bhujanga Rao, J. Baloji Naik, R. Janaki Rama Rao, K. Swapna, B. Saritha, P. Muralidhar Reddy, Krishnam Raju Atcha | ICICS002 | 10-16 |
| 3 | Correlation analysis in the reactions of benzyl bromide with cyclicamine – S. Ranga Reddy, P. Manikyamba | ICICS003 | 17-19 |
| 4 | Zeolite Encapsulated Gly-Ni(II)-His Complex : Synthesis and Characterisation – Siram Siddappa, P. Muralidhar Reddy and M. Radhika | ICICS004 | 20-24 |
| 5 | Pharmacophore based 3D QSAR studies on human PARP-1 inhibitors –
P. Breathing, K. Ashwini, S. Gururaj and S. Sree Kanth |
ICICS005 | 25-30 |
| 6 | Synthesis, Spectral Characterization and Biological evaluation of Transition Metal Complexes of Amide Coordinating Ligands – S. Bhaskar, Ch. Santhoshi, Karunakar Dasa, Rohini Rondla, Krishnam Raju Atcha , P. Muralidhar Reddy | ICICS006 | 31-37 |
| 7 | Synthesis, Spectral Studies and Antibacterial Activities of N,N-bis(o-hydroxybenzaldehyde) phenylenediamine Complexes of Cobalt(II), Nickel(II), Copper(II) and Zinc(II) – A. Sanjeev, B. Rambabu, S. Ranga Reddy, Rohini Rondla, Krishnam Raju Atcha , P. Muralidhar Reddy | ICICS007 | 38-43 |
| 8 | Synthesis, Characterization and Antimicrobial activity of Cadmium substituted Copper ferrite nanoparticles by Citrate gel method – Ch. Vinuthna , Raju Sandupatla, R. Madhusudan Raju | ICICS008 | 44-53 |
| 9 | Innovative Development of e-Commerce in Tourism Industry – D. Mahija and P. Hima Bindu | ICICS009 | 54-57 |
| 10 | Methane Hydrate as an unconventional energy source – Gadmur Jayarj Komal | ICICS010 | 58-62 |
| 11 | Understanding molecular mechanisms and the root cause of diseases through cell signaling – D. Mahija, G. Raghavendra and P. HimaBindu | ICICS011 | 63-67 |
| 12 | Viscosity, Surface Tension and Volume Flow Rate of Reconstituted Milk –Mohammed Habib Ali, Kaleem Ahmed Jaleeli and Adeel Ahmad | ICICS012 | 68-71 |
| 13 | Structural studies of lead halo borate glasses using Fourier Transform Infrared spectra – K. Chandra Sekhar, A. V. Lalitha Phani, Abdul Hameed, N. Narsimlu, M. Narasimha Chary, Md. Shareefuddin | ICICS013 | 72-75 |
| 14 | EPR and optical studies of SrO-CdO-B2O3 glasses containing Cu2+ ions –P.Sudhakar , B.Srinivas, Abdul Hameed, Md. Shareefuddin, K. Veera Brahmam | ICICS014 | 76-81 |
| 15 | Differential Scanning Calorimetric (DSC) Study of Ovine Horn – V. Arun Kumar, Kaleem Ahmed Jaleeli and Adeel Ahmad | ICICS015 | 82-84 |
| 16 | DSC Analysis on Ovine Scapular Cartilage – R. Gangadhar, Kaleem Ahmed Jaleeli and Adeel Ahmad | ICICS016 | 85-87 |
| 17 | Effect of Ultrasound on Viscosity of Human Blood – Mohd Abdul Saleem, Kaleem Ahmed Jaleeli, Adeel Ahmad | ICICS017 | 88-90 |
| 18 | SEM analysis on animal hair – Mohammed Ehteshamuddin Aziz, Kaleem Ahmed Jaleeli Adeel Ahmad | ICICS018 | 91-94 |
| 19 | Low temperature synthesis of MgO nanoparticles using Mangifera Indica leaf extract – B. Ajay kumar, G.Raghavendra, Y. Anil Kumar, D. Mahija, T. Sreevani and P. Hima Bindu | ICICS019 | 95-99 |
| 20 | Linear Mass attenuation coefficient of Ni based alloys at energies 42.0 KeV and 59.54 KeV – S. Thomas Reddy , Y. Sandeep, J. Laxman Naik and V. Nathanial, D.V. Krishna Reddy | ICICS020 | 100-105 |
| 21 | Molecular dynamic studies of Di-peptide interactions with Gold nanoparticles – G. Raghavendra, D.Mahija and P. Hima Bindu | ICICS021 | 106-110 |
| 22 | Nanoporous ZnO synthesis at low temperature from eucalyptus globulus extract for antibacterial applications – D. Mahija, G.Raghavendra, Y. Anil Kumar, B. Ajay kumar, T. Sreevani and P. Hima Bindu | ICICS022 | 111-115 |
| 23 | Dielectric Studies of Rare-Earth Modified SrBi4Ti4O15 Ceramics – G.Rajashekhar, Rizwana, P.Sarah | ICICS023 | 116-118 |
| 24 | Extraction, estimation and analysis of chlorophyll from medicinal plants –R. Selva Raju , P. Sakuntala, Kaleem Ahmed Jaleeli | ICICS024 | 119-123 |
| 25 | Coherence of optical imaging systems with two point objects by apodized illumination – B. Sambaiah, D. Karuna Sagar and Sd. Khaja Althaf Hussian | ICICS025 | 124-128 |
| 26 | Optical and EPR studies of Strontium Alumino Borate glasses containing Cu2+ ions – Mohamad Raheem Ahmed, Abdul Hameed, B.Srinivas, M.Narsimha chary, Md.Shareefuddin | ICICS026 | 129-132 |
| 27 | Biopolymer formation with Phosphatidylcholine interaction with salts at different pH values – T. Sreevani, G. Raghavendra, D Mahija, B. Ajay Kumar and P. Hima Bindu | ICICS027 | 133-135 |
| 28 | A study on excess permittivity of erythrocytes of patients suffering from renal failure through dielectrodynamic technique – Ateeba shazi, S. Chandra lingam, Kaleem ahmed jaleeli & Adeel ahmad | ICICS028 | 136-142 |
| 29 | Strain improvement of conidiobolus coronatus by physical mutagen and chemical mutagens for the production of alkaline protease – C. Venkatnarayan Reddy, A. Chetana, V. Vijaya Kumar and D. Madhusudan Reddy | ICICS029 | 143-149 |
| 30 | Effect of selenium on the total free amino acids content in liver and kidney in wistar rats and ameliorative effect of curcumin co-treatment – Suricuchi Padmaja | ICICS030 | 150-151 |
| 31 | In silico molecular docking approach for anticancer analysis of bioactive compounds from phyllanthus amarus dimethyl formamide leaf extracts – Archana Giri, S. S Sravanthi Pammi, M.Vasantha Lakshmi and B.Chakravarthi | ICICS031 | 152-163 |
| 32 | Preliminary study on physico-chemical parameters of pedda cheruvu, chinnakodur, siddipet dist, Telangana – B.Srishylam and S. Ramesh Babu | ICICS032 | 164-166 |
| 33 | A study on the morphology of schistosoma spindale as studied under scanning electron microscopy(sem) – Vanita Malewar | ICICS033 | 167-170 |
| 34 | Genetic Variability for the Phenotypic Traits in Sesame (Sesamum indicum L.) – Padmaja D, Shobha Rani, T, Kiran Babu T and Laxman S | ICICS034 | 171-173 |
| 35 | Housing for All: An Easy Task – Sayindla Anjaiah, D Narendra Acharyulu | ICICS035 | 174-175 |
| 36 | Awareness & Perception towards Green Products by Consumers – K.Ashwini, | ICICS036 | 176-180 |
| 37 | A Cashless Future after Demonetization – G Devender | ICICS037 | 181-185 |
| 38 | Women Entrepreneurship – A Study in Karimnagar District Of Telangana – Dr. Harjoth Kaur, | ICICS038 | 186-189 |
| 39 | A Study on Hawk Eye- A Technology Initiative of Hyderabad Police – Dr. N. V. Kavitha, Mrs. N. Suma Reddy Ms. Syeda Hafsa Manoor Shah | ICICS039 | 190-196 |
| 40 | Insurance for People at Bottom of the Pyramid-A study on Micro Insurance – Dr. P Kishan Rao | ICICS040 | 197-202 |
| 41 | Impact of Brand Innovations on Customer Satisfaction- A Study of Select Banking Branch – Dr. Nazia Sultana | ICICS041 | 203-212 |
| 42 | Impact of Demonetization on Cashless Economy: Study of Electronic Payment System – Dr. Jasti Ravi Kumar | ICICS042 | 213-218 |
| 43 | From Conventional Marketing to Emotional Marketing: Towards a paradigm shift in Marketing – Sonakshi Jaiswal | ICICS043 | 219-222 |
| 44 | Shareholder value creation–A case study of Reliance Communications- Mr. K.Suman, Dr. K.Srinivas | ICICS044 | 223-229 |
| 45 | Inventions in Technology -Paving a Leading Edge in E-Banking – T.Vijaya | ICICS045 | 230-234 |
| 46 | Digital Marketing: A New Era of Revolution In Education Sector – Syeda Zehra | ICICS046 | 235-239 |
| 47 | Selecting the Location of a Retail Outlet – Dr.C.V.Ranjani, | ICICS047 | 240-242 |
| 48 | Balanced Score Card for Educational Institutions – Manikya Veena, Dr.C.V.Ranjani | ICICS048 | 243-247 |
| 49 | Sustainable development of Tourism in Telangana – Aruna Pariti | ICICS049 | 248-254 |
| 50 | Propagation of waves in micro – isotropic and micro elastic solids – Dr. A.Chandulal | ICICS050 | 255-259 |
| 51 | Passive control of nanoparticles in Stagnation point flow of Carreaunanofluid flow over an exponentially stretching surface – Ch. Kishore Kumar, B. Shankar, B. Prabhakar | ICICS051 | 260-267 |
| 52 | A Common Fixed Point Theorem On G-Metric Space Using Semi-Compatible Mappings – B.Mallesh, V.Srinivas | ICICS052 | 268-273 |
| 53 | On Odd Perfect Numbers – Uma Dixit | ICICS053 | 274-278 |
| 54 | A study on innovative approach to mathematics and its impact on students in medak district of Telangana state – Karrolla Devaiah | ICICS054 | 279-282 |
| 55 | A Common Fixed Point Theorem Using Compatible Mappings of Type (K) – Ravi Sriramula, V.Srinivas | ICICS055 | 283-287 |
| 56 | Finite Element Solutions Of Mhd Jeffrey Fluid Flow Past A Vertically Inclined Porous Plate In Presence Of Slip, Chemical Reaction, Heat And Mass Transfer Effects – Malleshwari, Sharada | ICICS056 | 288-295 |
| 57 | MHD Flow of Tangent Hyperbolic Nanofluid over Inclined Stretching Sheet with effect of Viscous Dissipation – Chenna.Sumalatha, Shankar Bandari, T.Srinivasulu | ICICS057 | 296-301 |
| 58 | Role of Nanotechnology in environmental impacts of Tourism in Indian States and its effects on trade and commerce – D. Mahija, T. Sreevani and P. Hima Bindu | ICICS058 | 302-306 |
